I recently published a post called Cold calling sucks.
As I was surfing LinkedIn and other sites today, I stumbled upon Hubspot's take on the same topic, titled, "6 Data-Driven Reasons Why Cold Calling Flat Out Sucks."
Don’t want to waste your time on unqualified leads? You’re not alone. One of the hardest parts of B2B sales is filtering out prospects who aren’t right for your products or services – and focusing your sales efforts on truly qualified leads.
But with the right B2B offers, you can make your products and services more appealing, reduce the impact of unqualified leads, and target companies that can truly benefit from what you’ve got to offer. How? We will explain throughout this blog.
Are you a small business owner hiring your first salesperson? A sales manager looking to add more staff to your existing sales department? Whatever the case may be, there are some key things you need to look for when recruiting and hiring salespeople.
We’re experts in B2B sales – and there are five character key traits we look for whenever we’re growing our team. Throughout this blog we’ll give you the inside scoop on what you should be looking for when it’s time to add more sales members to your team.
You finish up your weekend at a trade show or conference and you’re feeling great. You’ve had tons of great interactions with potential customers. But then the next work week rolls around. You reach out to your hottest leads – and get nothing.
What gives? Why are you having trouble connecting with leads, and what can you do about it? Let’s take a look at seven simple steps you can implement to improve post-conference lead engagement and your overall follow-up process.
There’s no doubt that COVID-19 changed a lot of things. From supply chain shortages to stock market crashes, the pandemic had a big impact on the entire world. And it continues to do so, despite vaccines and public health policymakers helping to keep it under control.
Businesses were also deeply affected by COVID-19, particularly the world of B2B sales. If you sell B2B products or services, it’s important to understand the changes caused by COVID-19 and how your sales team can adapt. In this blog, we’ll take a look at a few of the top post-pandemic changes that have affected both buyers and sellers.
If you’ve got more than a few years of sales experience under your belt, you may have noticed that it’s harder and harder to get through to a real person when you’re making a sales call. Many people send calls right to voicemail, or completely ignore them without a second thought.
It’s definitely still possible to reach potential prospects by phone. But it’s important to understand why pickup rates are dropping, how you can maximize your success rates, and the other channels you can use to augment a phone-based marketing strategy. In this blog, we’ll discuss all of this and more!
I recently published a post called Cold calling sucks.
As I was surfing LinkedIn and other sites today, I stumbled upon Hubspot's take on the same topic, titled, "6 Data-Driven Reasons Why Cold Calling Flat Out Sucks."