Driving members to events can be challenging for associations, especially when budgets are tight. But using Facebook to recruit new and existing members to events can be done successfully without spending a significant amount of time and money.
Today we’d like to share a short case study of a successful event recruitment example for The Professional Associations for Customer Engagement.
If used correctly, email is the perfect complement to any lead generation campaign. Not to mention, it’s a known statistic that email boasts a 4400% ROI so you can ensure you’re spending your budgeted dollars in the smartest way possible. The problem is that most people don’t know how to form a template that can create a sense of intrigue with the prospect. Here are a handful of tips to help you create a template that will drive results.
Chambers of Commerce work hard to advocate for their local businesses and communities. While many chambers have different goals, the Association of Chamber of Commerce Executives (ACCE) has created a list of the five most popular:
Building communities (regions/states/nations) to which residents, visitors, and investors are attracted
Promoting those communities
Striving to ensure future prosperity via a pro-business climate
Representing the unified voice of the employer community
Reducing transactional friction through well-functioning networks
In order to accomplish these goals, chambers of commerce must generate leads and recruit more members. A great way to do that is through Facebook page engagement.
Some of the best ways to engage new members on Facebook is through event creation, targeted sponsored posts, engaging pictures tagged with members, videos highlighting the community, and much more.
There are many chambers that do a fantastic job at engaging their communities on Facebook, but here are 8 of our favorite for lead generation that you can use for inspiration within your own pages.
Incept is a place where relationships matter. We're a creative, diverse, and engaging community uniting more than 200 team members with Fortune 500 companies, blood centers, and B2B sales teams across the United States and we want to share some of the stories from the people that make this team great every day.
Today we bring you Cory Carney, an Account Growth Specialist at Incept.
Choosing an appointment setting service partner is a big decision. You're handing over the internal control of your brand for top-of-the-funnel prospects and it's important to really make sure your appointment setting provider meets all of your most important qualifications.
Below is a list of 5 considerations we think are more important when determining who to partner with:
What if your marketers and sales reps had an extra 4-8 hours in the day to focus on what really counts, closing and converting new business? Incept Grows has worked with a variety of clients across a handful of different industries to help streamline top of the funnel activity that can often be a time-suck for your representatives. Here are a few ways we’ve been able to complement the efforts of marketing and sales to help increase efficiency.